Katalogue
As the co-founder of Katalogue, I played a key role in developing a CRM platform tailored specifically for galleries and studio spaces. The project was born out of a need to address a gap in the market for small galleries and studios seeking an affordable, easy-to-use solution for managing their operations. Katalogue enables users to efficiently handle inventory, maintain contact lists, showcase portfolios of work, and streamline payment and invoicing processes. By focusing on simplicity and affordability, Katalogue empowers small businesses in the art and creative industries to manage their day-to-day tasks seamlessly, allowing them to focus on what matters most—growing their creative ventures.
Skills Used:
Visual Identity
UX/UI Design
Product Design
Brand Identity
Project Management
Content Management
Branding Creation
The guidelines were designed to ensure consistency across all touchpoints, from the logo and color palette to typography and imagery. We aimed for a clean, modern aesthetic that resonated with our target audience of galleries and studio spaces
Wireframes & Content
Defining the structure of the product with clear, focused wireframe designs. Setting out clear gaps for the content we have and the content we need. Ensuring that the product structure is linking back to the clear goals set at the start of the project.
High fidelity Designs
Creating a high fidelity mock-up to reflect the brand’s new image. I created a new visual structure based on the brand update. Once the visual Image was signed off it was a matter of building out the rest of the content to match the visual guidelines.
Project Research
Scoping the full depth of the project and defining clear deliverables and actions for every stage of development. Clear goals of what we want users to be able to achieve from using the digital product.
Design Review & Alignment
Review high fidelity designs and feedback with brand team and implement changes ahead of the final demo and sign off for development.
Project Management and QA
Managing the project timeline and quality assurance throughout the development process to deliver a fresh new digital platform for Chicken Shop.